woocommerce/plugins/woocommerce-blocks/assets/js/extensions/google-analytics/index.ts

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/**
* External dependencies
*/
import { __ } from '@wordpress/i18n';
import { addAction } from '@wordpress/hooks';
import type { ProductResponseItem, CartResponseItem } from '@woocommerce/types';
/**
* Internal dependencies
*/
import { namespace, actionPrefix } from './constants';
import {
getProductFieldObject,
getProductImpressionObject,
trackEvent,
trackCheckoutStep,
trackCheckoutOption,
} from './utils';
/**
* Track customer progress through steps of the checkout. Triggers the event when the step changes:
* 1 - Contact information
* 2 - Shipping address
* 3 - Billing address
* 4 - Shipping options
* 5 - Payment options
*
* @summary Track checkout progress with begin_checkout and checkout_progress
* @see https://developers.google.com/analytics/devguides/collection/gtagjs/enhanced-ecommerce#1_measure_checkout_steps
*/
addAction(
`${ actionPrefix }-checkout-render-checkout-form`,
namespace,
trackCheckoutStep( 0 )
);
addAction(
`${ actionPrefix }-checkout-set-email-address`,
namespace,
trackCheckoutStep( 1 )
);
addAction(
`${ actionPrefix }-checkout-set-shipping-address`,
namespace,
trackCheckoutStep( 2 )
);
addAction(
`${ actionPrefix }-checkout-set-billing-address`,
namespace,
trackCheckoutStep( 3 )
);
/**
* Choose a shipping rate
*
* @summary Track the shipping rate being set using set_checkout_option
* @see https://developers.google.com/analytics/devguides/collection/gtagjs/enhanced-ecommerce#2_measure_checkout_options
*/
addAction(
`${ actionPrefix }-checkout-set-selected-shipping-rate`,
namespace,
( { shippingRateId }: { shippingRateId: string } ): void => {
trackCheckoutOption( {
step: 4,
option: __( 'Shipping Method', 'woocommerce' ),
value: shippingRateId,
} )();
}
);
/**
* Choose a payment method
*
* @summary Track the payment method being set using set_checkout_option
* @see https://developers.google.com/analytics/devguides/collection/gtagjs/enhanced-ecommerce#2_measure_checkout_options
*/
addAction(
`${ actionPrefix }-checkout-set-active-payment-method`,
namespace,
( { paymentMethodSlug }: { paymentMethodSlug: string } ): void => {
trackCheckoutOption( {
step: 5,
option: __( 'Payment Method', 'woocommerce' ),
value: paymentMethodSlug,
} )();
}
);
/**
* Add Payment Information
*
* This event signifies a user has submitted their payment information. Note, this is used to indicate checkout
* submission, not `purchase` which is triggered on the thanks page.
*
* @summary Track the add_payment_info event
* @see https://developers.google.com/gtagjs/reference/ga4-events#add_payment_info
*/
addAction( `${ actionPrefix }-checkout-submit`, namespace, (): void => {
trackEvent( 'add_payment_info' );
} );
/**
* Add to cart.
*
* This event signifies that an item was added to a cart for purchase.
*
* @summary Track the add_to_cart event
* @see https://developers.google.com/gtagjs/reference/ga4-events#add_to_cart
*/
addAction(
`${ actionPrefix }-cart-add-item`,
namespace,
( {
product,
quantity = 1,
}: {
product: ProductResponseItem;
quantity: number;
} ): void => {
trackEvent( 'add_to_cart', {
event_category: 'ecommerce',
event_label: __( 'Add to Cart', 'woocommerce' ),
items: [ getProductFieldObject( product, quantity ) ],
} );
}
);
/**
* Remove item from the cart
*
* @summary Track the remove_from_cart event
* @see https://developers.google.com/gtagjs/reference/ga4-events#remove_from_cart
*/
addAction(
`${ actionPrefix }-cart-remove-item`,
namespace,
( {
product,
quantity = 1,
}: {
product: CartResponseItem;
quantity: number;
} ): void => {
trackEvent( 'remove_from_cart', {
event_category: 'ecommerce',
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event_label: __( 'Remove Cart Item', 'woocommerce' ),
items: [ getProductFieldObject( product, quantity ) ],
} );
}
);
/**
* Change cart item quantities
*
* @summary Custom change_cart_quantity event.
*/
addAction(
`${ actionPrefix }-cart-set-item-quantity`,
namespace,
( {
product,
quantity = 1,
}: {
product: CartResponseItem;
quantity: number;
} ): void => {
trackEvent( 'change_cart_quantity', {
event_category: 'ecommerce',
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event_label: __( 'Change Cart Item Quantity', 'woocommerce' ),
items: [ getProductFieldObject( product, quantity ) ],
} );
}
);
/**
* Product List View
*
* @summary Track the view_item_list event
* @see https://developers.google.com/gtagjs/reference/ga4-events#view_item_list
*/
addAction(
`${ actionPrefix }-product-list-render`,
namespace,
( {
products,
listName = __( 'Product List', 'woocommerce' ),
}: {
products: Array< ProductResponseItem >;
listName: string;
} ): void => {
if ( products.length === 0 ) {
return;
}
trackEvent( 'view_item_list', {
event_category: 'engagement',
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event_label: __( 'Viewing products', 'woocommerce' ),
items: products.map( ( product, index ) => ( {
...getProductImpressionObject( product, listName ),
list_position: index + 1,
} ) ),
} );
}
);
/**
* Product View Link Clicked
*
* @summary Track the select_content event
* @see https://developers.google.com/gtagjs/reference/ga4-events#select_content
*/
addAction(
`${ actionPrefix }-product-view-link`,
namespace,
( {
product,
listName,
}: {
product: ProductResponseItem;
listName: string;
} ): void => {
trackEvent( 'select_content', {
content_type: 'product',
items: [ getProductImpressionObject( product, listName ) ],
} );
}
);
/**
* Product Search
*
* @summary Track the search event
* @see https://developers.google.com/gtagjs/reference/ga4-events#search
*/
addAction(
`${ actionPrefix }-product-search`,
namespace,
( { searchTerm }: { searchTerm: string } ): void => {
trackEvent( 'search', {
search_term: searchTerm,
} );
}
);
/**
* Single Product View
*
* @summary Track the view_item event
* @see https://developers.google.com/gtagjs/reference/ga4-events#view_item
*/
addAction(
`${ actionPrefix }-product-render`,
namespace,
( {
product,
listName,
}: {
product: ProductResponseItem;
listName: string;
} ): void => {
if ( product ) {
trackEvent( 'view_item', {
items: [ getProductImpressionObject( product, listName ) ],
} );
}
}
);
/**
* Track notices as Exception events.
*
* @summary Track the exception event
* @see https://developers.google.com/analytics/devguides/collection/gtagjs/exceptions
*/
addAction(
`${ actionPrefix }-store-notice-create`,
namespace,
( { status, content }: { status: string; content: string } ): void => {
if ( status === 'error' ) {
trackEvent( 'exception', {
description: content,
fatal: false,
} );
}
}
);