diff --git a/plugins/woocommerce-admin/client/wp-admin-scripts/navigation-opt-out/container.js b/plugins/woocommerce-admin/client/wp-admin-scripts/navigation-opt-out/container.js
index 5a5cd5f6785..3f7434b74eb 100644
--- a/plugins/woocommerce-admin/client/wp-admin-scripts/navigation-opt-out/container.js
+++ b/plugins/woocommerce-admin/client/wp-admin-scripts/navigation-opt-out/container.js
@@ -19,6 +19,10 @@ export class NavigationOptOutContainer extends Component {
 			return null;
 		}
 
+		if ( ! window.surveyData || ! window.surveyData.url ) {
+			return null;
+		}
+
 		return (
 			<Modal
 				title={ __( 'Help us improve', 'woocommerce-admin' ) }
@@ -45,7 +49,7 @@ export class NavigationOptOutContainer extends Component {
 					<Button
 						isPrimary
 						target="_blank"
-						href="https://automattic.survey.fm/new-navigation-opt-out"
+						href={ window.surveyData.url }
 						onClick={ () =>
 							this.setState( { isModalOpen: false } )
 						}
diff --git a/plugins/woocommerce-admin/src/Features/Navigation/Init.php b/plugins/woocommerce-admin/src/Features/Navigation/Init.php
index 38b77e4594c..f1358e70706 100644
--- a/plugins/woocommerce-admin/src/Features/Navigation/Init.php
+++ b/plugins/woocommerce-admin/src/Features/Navigation/Init.php
@@ -8,6 +8,7 @@
 namespace Automattic\WooCommerce\Admin\Features\Navigation;
 
 use Automattic\WooCommerce\Admin\Loader;
+use Automattic\WooCommerce\Admin\Survey;
 use Automattic\WooCommerce\Admin\Features\Navigation\Screen;
 use Automattic\WooCommerce\Admin\Features\Navigation\Menu;
 use Automattic\WooCommerce\Admin\Features\Navigation\CoreMenu;
@@ -203,6 +204,14 @@ class Init {
 			true
 		);
 
+		wp_localize_script(
+			'wc-admin-navigation-opt-out',
+			'surveyData',
+			array(
+				'url' => Survey::get_url( '/new-navigation-opt-out' ),
+			)
+		);
+
 		delete_option( 'woocommerce_navigation_show_opt_out' );
 	}
 }
diff --git a/plugins/woocommerce-admin/src/Notes/GivingFeedbackNotes.php b/plugins/woocommerce-admin/src/Notes/GivingFeedbackNotes.php
index 9acdb9c9fa4..d0b2746500d 100644
--- a/plugins/woocommerce-admin/src/Notes/GivingFeedbackNotes.php
+++ b/plugins/woocommerce-admin/src/Notes/GivingFeedbackNotes.php
@@ -9,6 +9,8 @@ namespace Automattic\WooCommerce\Admin\Notes;
 
 defined( 'ABSPATH' ) || exit;
 
+use Automattic\WooCommerce\Admin\Survey;
+
 /**
  * Giving_Feedback_Notes
  */
@@ -46,7 +48,7 @@ class GivingFeedbackNotes {
 		$note->add_action(
 			'share-feedback',
 			__( 'Share feedback', 'woocommerce-admin' ),
-			'https://automattic.survey.fm/store-setup-survey'
+			Survey::get_url( '/store-setup-survey' )
 		);
 		return $note;
 	}
diff --git a/plugins/woocommerce-admin/src/Notes/NavigationFeedback.php b/plugins/woocommerce-admin/src/Notes/NavigationFeedback.php
index 51cf091934c..a20edc26457 100644
--- a/plugins/woocommerce-admin/src/Notes/NavigationFeedback.php
+++ b/plugins/woocommerce-admin/src/Notes/NavigationFeedback.php
@@ -6,6 +6,7 @@
 namespace Automattic\WooCommerce\Admin\Notes;
 
 use Automattic\WooCommerce\Admin\Loader;
+use Automattic\WooCommerce\Admin\Survey;
 
 defined( 'ABSPATH' ) || exit;
 
@@ -42,7 +43,7 @@ class NavigationFeedback {
 		$note->set_type( Note::E_WC_ADMIN_NOTE_INFORMATIONAL );
 		$note->set_name( self::NOTE_NAME );
 		$note->set_source( 'woocommerce-admin' );
-		$note->add_action( 'share-feedback', __( 'Share feedback', 'woocommerce-admin' ), 'https://automattic.survey.fm/new-navigation' );
+		$note->add_action( 'share-feedback', __( 'Share feedback', 'woocommerce-admin' ), Survey::get_url( '/new-navigation' ) );
 		return $note;
 	}
 }
diff --git a/plugins/woocommerce-admin/src/Notes/NavigationFeedbackFollowUp.php b/plugins/woocommerce-admin/src/Notes/NavigationFeedbackFollowUp.php
index 256e690e177..0424c7b3487 100644
--- a/plugins/woocommerce-admin/src/Notes/NavigationFeedbackFollowUp.php
+++ b/plugins/woocommerce-admin/src/Notes/NavigationFeedbackFollowUp.php
@@ -6,6 +6,7 @@
 namespace Automattic\WooCommerce\Admin\Notes;
 
 use Automattic\WooCommerce\Admin\Loader;
+use Automattic\WooCommerce\Admin\Survey;
 
 defined( 'ABSPATH' ) || exit;
 
@@ -56,7 +57,7 @@ class NavigationFeedbackFollowUp {
 		$note->set_type( Note::E_WC_ADMIN_NOTE_INFORMATIONAL );
 		$note->set_name( self::NOTE_NAME );
 		$note->set_source( 'woocommerce-admin' );
-		$note->add_action( 'share-feedback', __( 'Share feedback', 'woocommerce-admin' ), 'https://automattic.survey.fm/new-navigation' );
+		$note->add_action( 'share-feedback', __( 'Share feedback', 'woocommerce-admin' ), Survey::get_url( '/new-navigation' ) );
 		return $note;
 	}
 }
diff --git a/plugins/woocommerce-admin/src/Survey.php b/plugins/woocommerce-admin/src/Survey.php
new file mode 100644
index 00000000000..878a4b5b07b
--- /dev/null
+++ b/plugins/woocommerce-admin/src/Survey.php
@@ -0,0 +1,38 @@
+<?php
+/**
+ * Survey helper methods.
+ */
+
+namespace Automattic\WooCommerce\Admin;
+
+defined( 'ABSPATH' ) || exit;
+
+/**
+ * Survey Class.
+ */
+class Survey {
+	/**
+	 * Survey URL.
+	 */
+	const SURVEY_URL = 'https://automattic.survey.fm';
+
+	/**
+	 * Get a survey's URL from a path.
+	 *
+	 * @param  string $path Path of the survey.
+	 * @param  array  $query Query arguments as key value pairs.
+	 * @return string Full URL to survey.
+	 */
+	public static function get_url( $path, $query = array() ) {
+		$url = self::SURVEY_URL . $path;
+
+		$query_args = apply_filters( 'woocommerce_admin_survey_query', $query );
+
+		if ( ! empty( $query_args ) ) {
+			$query_string = http_build_query( $query_args );
+			$url          = $url . '?' . $query_string;
+		}
+
+		return $url;
+	}
+}