diff --git a/plugins/woocommerce-admin/client/launch-your-store/settings/components/confirmation-modal.jsx b/plugins/woocommerce-admin/client/launch-your-store/settings/components/confirmation-modal.jsx
new file mode 100644
index 00000000000..3d1435af5a4
--- /dev/null
+++ b/plugins/woocommerce-admin/client/launch-your-store/settings/components/confirmation-modal.jsx
@@ -0,0 +1,116 @@
+/**
+ * External dependencies
+ */
+import React from 'react';
+import { Button, Modal } from '@wordpress/components';
+import { useState, useEffect } from '@wordpress/element';
+import { __ } from '@wordpress/i18n';
+
+/**
+ * Internal dependencies
+ */
+import './confirmation-modal.scss';
+
+/**
+ * Confirmation modal for the site visibility settings.
+ *
+ * @return {React.ReactNode} The confirmation modal component.
+ */
+export const ConfirmationModal = ( {
+	formRef,
+	saveButtonRef,
+	currentSetting,
+} ) => {
+	const [ pendingSubmitEvent, setPendingSubmitEvent ] = useState( null );
+	const [ isConfirmModalOpen, setIsConfirmModalOpen ] = useState( false );
+	const currentComingSoon = currentSetting?.woocommerce_coming_soon ?? 'no';
+
+	// Hooks into settings' "mainform" to show a confirmation modal when the form is submitted.
+	useEffect( () => {
+		const form = formRef.current;
+		const handleFormSubmit = ( event ) => {
+			const formData = new FormData( form );
+
+			// Only block submission when switching to coming soon mode from live.
+			if (
+				currentComingSoon === 'no' &&
+				formData.get( 'woocommerce_coming_soon' ) === 'yes'
+			) {
+				event.preventDefault();
+				setIsConfirmModalOpen( true );
+				setPendingSubmitEvent( event );
+			}
+		};
+		if ( form ) {
+			form.addEventListener( 'submit', handleFormSubmit );
+		}
+
+		return () => {
+			if ( form ) {
+				form.removeEventListener( 'submit', handleFormSubmit );
+			}
+		};
+	}, [ currentSetting, formRef ] );
+
+	const cancelSubmit = () => {
+		setPendingSubmitEvent( null ); // Clear the pending submit
+		setIsConfirmModalOpen( false ); // Close the modal
+
+		if ( saveButtonRef.current ) {
+			saveButtonRef.current.classList.remove( 'is-busy' );
+		}
+	};
+
+	const confirmSubmit = () => {
+		if ( pendingSubmitEvent ) {
+			// WooCommerce checks for the "save" input.
+			if ( saveButtonRef.current && formRef.current ) {
+				const hiddenInput = document.createElement( 'input' );
+				hiddenInput.type = 'hidden';
+				hiddenInput.name = saveButtonRef.current.name || 'save';
+				hiddenInput.value =
+					saveButtonRef.current.value ||
+					__( 'Save changes', 'woocommerce' );
+				formRef.current.appendChild( hiddenInput );
+			}
+
+			pendingSubmitEvent.target.submit();
+			setPendingSubmitEvent( null );
+		}
+		setIsConfirmModalOpen( false ); // Close the modal
+	};
+
+	return isConfirmModalOpen ? (
+		<Modal
+			title={ __(
+				'Confirm switch to ‘Coming soon’ mode',
+				'woocommerce'
+			) }
+			onRequestClose={ cancelSubmit }
+			size="medium"
+			className="site-visibility-settings-confirmation-modal"
+		>
+			<div className="site-visibility-settings-confirmation-modal__content">
+				{ __(
+					"Are you sure you want to switch from live to coming soon mode? Your site will not be visible, and customers won't be able to make purchases during this time.",
+					'woocommerce'
+				) }
+			</div>
+			<div className="divider-container">
+				<hr />
+			</div>
+			<div className="site-visibility-settings-confirmation-modal__buttons">
+				<Button
+					variant="primary"
+					isBusy={ false }
+					onClick={ confirmSubmit }
+				>
+					{ __( 'Switch', 'woocommerce' ) }
+				</Button>
+				<Button variant="tertiary" onClick={ cancelSubmit }>
+					{ __( 'Cancel', 'woocommerce' ) }
+				</Button>
+			</div>
+		</Modal>
+	) : null;
+};
diff --git a/plugins/woocommerce-admin/client/launch-your-store/settings/components/confirmation-modal.scss b/plugins/woocommerce-admin/client/launch-your-store/settings/components/confirmation-modal.scss
new file mode 100644
index 00000000000..be45ad905a6
--- /dev/null
+++ b/plugins/woocommerce-admin/client/launch-your-store/settings/components/confirmation-modal.scss
@@ -0,0 +1,24 @@
+.site-visibility-settings-confirmation-modal {
+	.site-visibility-settings-confirmation-modal__content {
+		margin-top: 15px;
+	}
+
+	.site-visibility-settings-confirmation-modal__buttons {
+		display: flex;
+		flex-flow: row-reverse;
+	}
+
+	// Hacky solution for a divider line that spans over its container's paddings.
+	.divider-container {
+		height: 1px;
+		margin-bottom: 30px;
+		margin-top: 25px;
+
+		& > hr {
+			position: absolute;
+			width: 100%;
+			left: 0;
+			right: 0;
+		}
+	}
+}
diff --git a/plugins/woocommerce-admin/client/launch-your-store/settings/components/test/confirmation-modal.test.js b/plugins/woocommerce-admin/client/launch-your-store/settings/components/test/confirmation-modal.test.js
new file mode 100644
index 00000000000..d7267e32cf1
--- /dev/null
+++ b/plugins/woocommerce-admin/client/launch-your-store/settings/components/test/confirmation-modal.test.js
@@ -0,0 +1,183 @@
+/**
+ * External dependencies
+ */
+import React from 'react';
+import { render, fireEvent, screen } from '@testing-library/react';
+import '@testing-library/jest-dom/extend-expect';
+
+/**
+ * Internal dependencies
+ */
+import { ConfirmationModal } from '../confirmation-modal';
+
+// Mock the necessary external dependencies
+jest.mock( '@wordpress/components', () => ( {
+	Modal: jest.fn( ( { title, children, onRequestClose } ) => (
+		<div>
+			<div>{ title }</div>
+			<div>{ children }</div>
+			<button onClick={ onRequestClose }>Close</button>
+		</div>
+	) ),
+	Button: jest.fn( ( { children, onClick } ) => (
+		<button onClick={ onClick }>{ children }</button>
+	) ),
+} ) );
+
+describe( 'ConfirmationModal', () => {
+	let formRef, saveButtonRef;
+
+	const mockSelectComingSoon = ( value ) => {
+		// Set up form data
+		const input = document.createElement( 'input' );
+		input.name = 'woocommerce_coming_soon';
+		input.value = value;
+		formRef.current.appendChild( input );
+	};
+
+	const fireSubmitEvent = () => {
+		// Simulate form submission
+		const submitEvent = new Event( 'submit', {
+			bubbles: true,
+			cancelable: true,
+		} );
+		fireEvent( formRef.current, submitEvent );
+	};
+
+	beforeEach( () => {
+		formRef = { current: document.createElement( 'form' ) };
+		saveButtonRef = { current: document.createElement( 'button' ) };
+		formRef.current.appendChild( saveButtonRef.current );
+		document.body.appendChild( formRef.current );
+	} );
+
+	afterEach( () => {
+		document.body.removeChild( formRef.current );
+	} );
+
+	it( 'should prompt the modal if current setting is live and submit the form', () => {
+		const currentSetting = { woocommerce_coming_soon: 'no' };
+
+		render(
+			<ConfirmationModal
+				formRef={ formRef }
+				saveButtonRef={ saveButtonRef }
+				currentSetting={ currentSetting }
+			/>
+		);
+
+		const submitListener = jest.fn();
+		formRef.current.onsubmit = submitListener;
+
+		mockSelectComingSoon( 'yes' );
+		fireSubmitEvent();
+
+		// Confirm modal is prompted
+		expect(
+			screen.getByText( 'Confirm switch to ‘Coming soon’ mode' )
+		).toBeInTheDocument();
+
+		// Simulate confirming submission
+		fireEvent.click( screen.getByText( 'Switch' ) );
+
+		// Ensure the form is submitted
+		expect( submitListener ).toHaveBeenCalled();
+	} );
+
+	it( 'should prompt the modal if current setting is not set', () => {
+		render(
+			<ConfirmationModal
+				formRef={ formRef }
+				saveButtonRef={ saveButtonRef }
+				currentSetting={ null }
+			/>
+		);
+
+		mockSelectComingSoon( 'yes' );
+		fireSubmitEvent();
+
+		// Confirm that the modal is not prompted
+		expect(
+			screen.queryByText( 'Confirm switch to ‘Coming soon’ mode' )
+		).toBeInTheDocument();
+	} );
+
+	it( 'should not prompt the modal if current setting is already "coming soon"', () => {
+		const currentSetting = { woocommerce_coming_soon: 'yes' };
+
+		render(
+			<ConfirmationModal
+				formRef={ formRef }
+				saveButtonRef={ saveButtonRef }
+				currentSetting={ currentSetting }
+			/>
+		);
+
+		mockSelectComingSoon( 'yes' );
+		fireSubmitEvent();
+
+		// Confirm that the modal is not prompted
+		expect(
+			screen.queryByText( 'Confirm switch to ‘Coming soon’ mode' )
+		).not.toBeInTheDocument();
+	} );
+
+	it( 'should close the modal on cancel', () => {
+		const currentSetting = { woocommerce_coming_soon: 'no' };
+
+		render(
+			<ConfirmationModal
+				formRef={ formRef }
+				saveButtonRef={ saveButtonRef }
+				currentSetting={ currentSetting }
+			/>
+		);
+
+		mockSelectComingSoon( 'yes' );
+		fireSubmitEvent();
+
+		// Confirm modal is prompted
+		expect(
+			screen.getByText( 'Confirm switch to ‘Coming soon’ mode' )
+		).toBeInTheDocument();
+
+		// Simulate canceling the modal
+		fireEvent.click( screen.getByText( 'Cancel' ) );
+
+		// Confirm that the modal is closed
+		expect(
+			screen.queryByText( 'Confirm switch to ‘Coming soon’ mode' )
+		).not.toBeInTheDocument();
+	} );
+
+	it( 'should handle the save button correctly', () => {
+		const currentSetting = { woocommerce_coming_soon: 'no' };
+		saveButtonRef.current.name = 'save';
+		saveButtonRef.current.value = 'Save changes';
+
+		render(
+			<ConfirmationModal
+				formRef={ formRef }
+				saveButtonRef={ saveButtonRef }
+				currentSetting={ currentSetting }
+			/>
+		);
+
+		mockSelectComingSoon( 'yes' );
+		fireSubmitEvent();
+
+		// Confirm modal is prompted
+		expect(
+			screen.getByText( 'Confirm switch to ‘Coming soon’ mode' )
+		).toBeInTheDocument();
+
+		// Simulate confirming submission
+		fireEvent.click( screen.getByText( 'Switch' ) );
+
+		// Check that the hidden input with "save" has been added to the form
+		const hiddenInput =
+			formRef.current.querySelector( 'input[name="save"]' );
+		expect( hiddenInput ).toBeInTheDocument();
+		expect( hiddenInput.value ).toBe( 'Save changes' );
+	} );
+} );
diff --git a/plugins/woocommerce-admin/client/launch-your-store/settings/slotfill.js b/plugins/woocommerce-admin/client/launch-your-store/settings/slotfill.js
index aba9bd41ee6..776579e4101 100644
--- a/plugins/woocommerce-admin/client/launch-your-store/settings/slotfill.js
+++ b/plugins/woocommerce-admin/client/launch-your-store/settings/slotfill.js
@@ -12,6 +12,7 @@ import {
 	createInterpolateElement,
 	createElement,
 	useEffect,
+	useRef,
 } from '@wordpress/element';
 import { registerPlugin } from '@wordpress/plugins';
 import { __ } from '@wordpress/i18n';
@@ -29,6 +30,7 @@ import {
 	COMING_SOON_PAGE_EDITOR_LINK,
 	SITE_VISIBILITY_DOC_LINK,
 } from '../constants';
+import { ConfirmationModal } from './components/confirmation-modal';
 
 const { Fill } = createSlotFill( SETTINGS_SLOT_FILL_CONSTANT );
 
@@ -45,6 +47,21 @@ const SiteVisibility = () => {
 	const [ privateLink, setPrivateLink ] = useState(
 		setting?.woocommerce_private_link || 'no'
 	);
+	const formRef = useRef( null );
+	const saveButtonRef = useRef( null );
+
+	useEffect( () => {
+		const saveButton = document.getElementsByClassName(
+			'woocommerce-save-button'
+		)[ 0 ];
+		if ( saveButton ) {
+			saveButtonRef.current = saveButton;
+		}
+		const form = document.querySelector( '#mainform' );
+		if ( form ) {
+			formRef.current = form;
+		}
+	}, [] );
 
 	useEffect( () => {
 		const initValues = {
@@ -266,6 +283,13 @@ const SiteVisibility = () => {
 					) }
 				</p>
 			</div>
+			{ formRef.current && saveButtonRef.current ? (
+				<ConfirmationModal
+					saveButtonRef={ saveButtonRef }
+					formRef={ formRef }
+					currentSetting={ setting }
+				/>
+			) : null }
 		</div>
 	);
 };
diff --git a/plugins/woocommerce/changelog/update-site-visibility-confirmation-modal b/plugins/woocommerce/changelog/update-site-visibility-confirmation-modal
new file mode 100644
index 00000000000..341536f2744
--- /dev/null
+++ b/plugins/woocommerce/changelog/update-site-visibility-confirmation-modal
@@ -0,0 +1,4 @@
+Significance: minor
+Type: update
+
+Add confirmation prompt for site visibility settings when changing from live to coming soon mode