diff --git a/includes/export/abstract-wc-csv-exporter.php b/includes/export/abstract-wc-csv-exporter.php
index 4b867b3daa1..9368ea63715 100644
--- a/includes/export/abstract-wc-csv-exporter.php
+++ b/includes/export/abstract-wc-csv-exporter.php
@@ -354,7 +354,7 @@ abstract class WC_CSV_Exporter {
 		$active_content_triggers = array( '=', '+', '-', '@' );
 
 		if ( in_array( mb_substr( $data, 0, 1 ), $active_content_triggers, true ) ) {
-			$data = "'" . $data . "'";
+			$data = "'" . $data;
 		}
 
 		return $data;