# Customers Report The Customers Report provides insight about the customers of your store - where they live, when they may have registered, and how they've spent money. Both registered customers and guests are shown in the report. If a guest checks out using the same email address more than once, their orders will be associated with each other (and they will considered the same purchaser). ![Customers Report Overview](images/analytics-customers-report.png) ### Single Customer View This option loads the report for the customer you have selected. ![Customers Report Single Customer View](images/analytics-customers-report-single-customer.png) ### Advanced Filters There are several filters available to the Customers Report: - Name - Country / Region - Username - Email - Orders (count) - Total Spend - AOV (Average order value) - Registered - Last Active ![Customers Report Advanced Filters](images/analytics-customers-report-advanced-filters.png) A special note about the Name, Username, Country / Region, and Email filters: ![Customers Report Advanced Name Filter](images/analytics-customers-report-name-filter.png) Unlike the table search, these filters do not allow for a partial match on customers. Instead they provide an easy way to filter the report down to specific names, countries, etc. ### Report Search The search control at the top of the report table provides a quick interface to filter the report to one or more specific customers, searching by name. ![Customers Report Search](images/analytics-customers-report-table-search.png) It also allows partial string matching on customer names. ![Customers Report Search](images/analytics-customers-report-table-search-partial-string.png) ### Report Sorting The report table allows sorting by the following columns: - Name - Last Active - Sign Up - Orders - Total Spend - Country / Region - City - Region - Postal Code By default, the report shows the most recently active customers.