52 lines
4.1 KiB
Plaintext
52 lines
4.1 KiB
Plaintext
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%META:TOPICINFO{author="DonaldHobern" date="1225177705" format="1.1" version="1.20"}%
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%META:TOPICPARENT{name="TdwgSecretariat"}%
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---++TDWG Outreach ‘'Champions'’
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Please add, modify or comment.
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---+++Volunteers from St Louis (2006)
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Wouter Addink, Jacob Asiedu, Lee Belbin (coordinator for 2007), Mihail Carausu, Charles Copp, Steven Ginzbarg, Patricia Mergen, Bob
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Morris, Zack Murrell, Rebecca Ng, Larry Speers, Boyce Tankersley, Diego Trujillo, Anna Weitzman, Margaret Woo.
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---+++Volunteers from Bratislava (2007)
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Alex Chapman, Anna Weitzman, Bryan Heidorn, Donat Agosti, Elizabeth Arnaud, Flip Dibner, Gail Kampmeier, Greg Riccardi, Greg Whitbread, Helmut Kn<4B>pffer, James Macklin, Lee Belbin (lead), Malte Ebach, Mark Mayfield, Neil Thomson, Patricia Mergen, Paul Flemmons, Peter Desmet, Reed Beaman, Rich Pyle and Zack Murrell
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---+++Roles and Responsibilities
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1. Prepares a brief Annual Outreach Plan/Strategy for the Executive Committee
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1. Reviews the web site to ensure it is effective in promoting the activities of TDWG to potential members and clients
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1. Prepares and updates documents to support outreach/promotion-
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1. Flyers, brochures, presentations, advertisements, posters
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1. Considers new ways for TDWG to be promoted
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1. Seeks the opinion of potential members and clients about the effectiveness of TDWG in addressing their needs
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1. Uses the above resources to help promote TDWG at related meetings
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1. Develops initial contact with potential institutional members, clients and collaborative agencies on behalf of the Executive Committee
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1. Suggests potential sources of additional funding for TDWG
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1. Helps Secretary with preparation of MoUs
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1. Seeks to involve broader participation in discussion of ways of improving access to organism occurrence data
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---+++ Planning
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* Outreach2006And2007
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* Outreach2007And2008
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---+++Promotion
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There is growing list of AccomplishmentsToPromote. Some of these should be highlighted in seeking new members.
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---+++Comments
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---++++Boyce Tankersley (email: 9th December 2006)
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Perhaps as a group we can create a list of advantages of membership for institutions and individuals that can be reviewed and then used to attract new members? While I believe the staff and members participating in TDWG are donating their time for a good cause, that rationale doesn't usually survive our (GBG) annual budget discussions.
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My institution benefits from the work of TDWG at my level (bioinformatics) but how do I get my senior management excited enough to invest at the institutional level? The answer is TDWG has to also offer something that my senior management can get excited about. What excites senior management these days? Access to additional sources of money, name recognition (ability to list the name of our organization along with our logo and perhaps a signature image).
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I should clarify the phase "access to additional sources of money" with an example. For the PlantCollections project we stated we would host images of the plants in the living collections of botanic gardens and arboreta on the WWW. Pricing the hardware, software and annual maintenance fees came to $92,000. At the St. Louis meeting I was impressed with the MorphBank presentations and after the meeting followed up by email. To make a long story short, MorphBank has agreed to host our images and we have agreed to link PlantCollections to MorphBank so anyone wanting additional information about the plants could obtain it. Within my institution, $92,000 (that wasn't covered by the budget) is a big deal - maybe big enough to obtain additional funds to participate in TDWG. If we came up with enough other examples of the synergies that TDWG membership provide it could be one component of an institutional marketing strategy.
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---++++Lee Belbin (12th December 2006)
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Excellent example Boyce! A few more examples like this would be extremely valuable.
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-- Main.LeeBelbin - 22 Nov 2006
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%META:FILEATTACHMENT{name="Exhibitors07Jul08.pdf" attachment="Exhibitors07Jul08.pdf" attr="" comment="e-Biosphere exhibitor draft" date="1225177704" path="Exhibitors07Jul08.pdf" size="760095" stream="Exhibitors07Jul08.pdf" user="Main.DonaldHobern" version="1"}%
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